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Advertising 101

March 13th, 2008 by Kevin

Things like this probably shouldn\’t need to be said, but if you are building a massive new military command-and-control system, you should NOT name it \”SkyNet\”.

Just a minor PR lesson for you there. Generally naming your product after something guaranteed to invoke images of destruction, death and war is probably not a good thing.

…

…then again….they are a defense contractor. Rainbows and puppy dogs probably aren\’t a huge seller for them.

Nevermind, as you were….I\’m sure that whole SkyNet turning on and killing it\’s creators was just a Hollywood exaggeration.

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